Category: Customer Service

That good good customer service

I said it at least half a dozen times in my last job interview. At some point I let myself lose count and just accept how much I love the phrase “value proposition.” I was being asked how I planned to enforce a set of policies I’d be developing in the prospective role, when I had no authority over the people expected to follow them. It was a question intended as much as a critical thinking exercise as a sincere inquiry—how do you get people to follow, engage with, or buy from you, when ultimately they don’t have to?

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